| 編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
| 1 | 9-507-014 | Lenovo: Building a Global Brand | Quelch, John A. | Marketing | Strategic Management of Technology and Innovation( 09710TM 502100 ) |
| 2 | 9-507-018 | Monsanto: Realizing Biotech Value in Brazil | Bell, David E.;Shelman, Mary | Marketing | Strategic Management of Technology and Innovation( 09710TM 502100 ) |
| 3 | 9-601-040 | Rise and Fall of Iridium | MacCormack, Alan;Herman, Kerry | Operations management | Strategic Management of Technology and Innovation( 09710TM 502100 ) |
| 4 | 9-702-442 | Cola Wars Continue: Coke vs. Pepsi in the Twenty-First Century | Yoffie, David B.;Wang, Yusi | Other | Strategic Management of Technology and Innovation( 09710TM 502100 ) |
| 5 | 9-704-430 | Wal-Mart Stores in 2003 | Ghemawat, Pankaj;Bradley, Stephen P.;Mark, Ken | Other | Strategic Management of Technology and Innovation( 09710TM 502100 ) |
| 6 | 9-705-506 | E Ink in 2005 | Yoffie, David B.;Mack, Barbara J. | Other | Strategic Management of Technology and Innovation( 09710TM 502100 ) |
| 7 | 9-707-419 | iPod vs. Cell Phone: A Mobile Music Revolution? | Slind, Michael;Yoffie, David B.;Merrill, Travis D. | Other | Strategic Management of Technology and Innovation( 09710TM 502100 ) |
| 8 | 9-707-501 | Microsoft Xbox: Changing the Game? | Hagiu, Andrei | Other | Strategic Management of Technology and Innovation( 09710TM 502100 ) |
| 9 | 9-799-139 | Newell Co.: Corporate Strategy | Montgomery, Cynthia A.;Gordon, Elizabeth J. | Other | Strategic Management of Technology and Innovation( 09710TM 502100 ) |